Taking care of the herd

Client

Okse

Year

2020

Deliverables

Brand platform
Design strategy
Visual identity
Verbal identity
Visual language
Brand implementation
Art direction
Application design
Motion design

Credits

Jay Cover
Minna Suojoki
Nils Erga


The people at Independent UX design studio Okse are friendly and approachable in everything they do, successfully creating practical, easy-to-use UX solutions for a range of applications. Their focus is people, not tech.

When asked to renew their visual identity, we aimed to create a typographically driven brand experience that evokes the farmland and country life of the Stavanger region, where Okse is based.

Project information

View

okse_03
okse_04

We worked together with UK illustrator Jay Cover, who created a series of rural landscapes to playfully situate the brand in its local habitat.

okse_05
okse_06
okse_07

okse_08
okse_09
okse_10

Browse more